Friday, December 11, 2009

Lessons on Life - Jim Rohn

This is what we all need to do to really know ourselves and make the commitments to our personal lives we need to and make it happen

Tuesday, October 20, 2009

Bergen County Real Estate Good News

And the Good News Is...(an excerpt from REPagesOnline.com-Personal Comments in italics & red) It's getting to be more and more difficult to find good news on TV. Reporters seem to be reveling in stirring up as much "doom and gloom" news as they can – after all it's been proven that bad news sells better than good. Our addiction to news tickers and 24 hour coverage was solidified during horrific news events of the last decade. But there IS positive news to be found if you dig hard enough.
28 Metropolitan areas showed increases in median (Not a good Benchmark-Median means middle not average. Average would be better. Who are they fooling-these experts.) existing single-family home prices from the same quarter in 2007. Areas such as Elmira NY, Tulsa OK, Wichita KS and Urbana IL. But even in areas where average home sales have dropped drastically, there is good news. Buyers who have been shut out of the home ownership market, are now finding that they can afford to buy. And they ARE buying. Three states where the ‘housing bubble' has burst are seeing some of the highest increases in sales. The largest sales gain during the third quarter was in Arizona, up 28.3 percent from the second quarter, followed by California which rose 28.1 percent and Nevada, up 26.2 percent. These areas have seen some of the strongest sales gains with some reports of multiple bidding. Remember the bad started here, so it would be fair to say it should rebound here first!And there's also good news for sellers. The typical seller purchased their home six years ago and is still experiencing net equity gains, even in today's depressed markets. The national increase in value since the third quarter of 2002 is 18.3 percent, which is a median gain of $31,000. Even with the current downward price distortion, 90 percent of metro areas are showing six-year price gains.So while we are definitely in turbulent economic times, there is GOOD NEWS to be found if you look for it. Hopefully, some home buying incentives will be passed soon to stimulate even more home ownership. Lawrence Yun, the chief economist at the National Association of Realtors, said that, "A pattern of sharply higher sales in areas with large price declines is well established," Yun said. "Affordability conditions have consistently been a major factor in driving sales. Historically during recessions, buyers have responded to incentives and it's important for government to keep that in the forefront of stimulus decisions."
About David Fanale:
David Fanale is the Broker and Owner of CENTURY 21 Eudan Realty, which is based in Hasbrouck Heights, NJ. David’s company utilizes several websites for marketing and training. They are www.Centruy21Eudan.com, which is noted as the quickest and best local site in Bergen County and all of New Jersey; www.LivingInBergenCounty.com, a site for Buyers for the most part, to request information on homes for sale and www.BergeCountyHousePrices.com which is a site dedicated to getting consumers to ask for local sales info as that info is not easily attainable in Bergen County due to NJMLS restrictions. The latest website endeavor is www.BergenCountyRealEstateCareers.com is for the real estate agent that wants to further their career, achieve more success in less time as well as receive coaching from the area leader in real estate training, David Fanale himself. For further assistance contact David at dfanale@c21eudan.com


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Wednesday, March 25, 2009

Bergen County Real Estate is a Contact Sport

Buying and selling residential real estate in Bergen County can be looked at as a contact sport. At our company, it is all about CONTACT!
Every real estate company and every real estate agent have many tools at their fingertips to utilize to help their clients. Our question at CENTURY 21 Eudan is: Why don't they use them? It's simple. They either don't know about them, don't have the patience to learn about them or they just don't want to spend the money to represent their clients in the utmost and best manner.
CENTURY 21 Eudan utilizes many tools that no other company or agent uses in Bergen County and I would say most of the State of New Jersey.
We use: 24 Hour On Demand Marketing with our hotline extensions for every listing. We use specific web sites for each of our listings. We enhance our listings by showcasing them on Realtor.com. We make videos of our listings and upload them to You Tube and 30 to 40 other sites to attract attention and eyeballs. Our website, Century21Eudan.com is the quickest website in the East, by having our visitors only clicking once to see homes available in the town they want!
All in all, these tools get us more leads for our buyers and our agents. What else does the consumer need....Just us!

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Monday, March 2, 2009

A CMA on Your Company


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As real estate agents, we learn how to do a Comparative Market Analysis, a CMA, when we want to get a listing. That is to get business. Do we ever do a CMA on us, our businesses, the company we work for? For the most part, the answer is no.
As owner of CENTURY 21 Eudan Realty, a 3 office real estate sales organization in Bergen County New Jersey, with offices in Hasbrouck Heights NJ, Washington Twp NJ, and Wood-Ridge NJ, I perform this “look in the mirror’ frequently. This is done to make sure the company has the utmost in competitive advantages for all of our agents to succeed. It is then up to our agents to take the tools and systems and use them in their own real estate businesses to succeed.
As real estate people, we understand the premise of a CMA. It is to compare similar homes in the same market to arrive at a price where we feel the house will sell at...and then sell our services and intelligence to the people selling the home. Let’s face it, unless one has a great competitive advantage that outshines all other companies, then it’s the charisma of the agent and the price for the home they have come up with, that will get or not get the agent the listing.

CENTURY 21 Eudan Realty has that competitive advantage that allows us to succeed. Yes, for the most part in some of our market areas we are new. That is why we are like that rental car company that says “We Try Harder.” We not only try, we perform.

Let’s compare us with everyone else. OR here are some facts that one should use when doing a CMA on their very own real estate office or company:
Does management compete with you for business?
Is there support staff? Do they help with input of listings? Make sure that you have at least 10 pictures to upload to the many sites...that work?
Does your manager insist on business planning with frequent review and help to make it really work or is this just an exercise you go through?
Do you use the tools that are available? Does your company provide the tools or do you have to pay for them? Would you use them anyway?
Does your company promote you first? Does your company always look for an extra competitive advantage to help its agents?
If you have the right answers for above stop reading this now. If you think your company could do more, you don’t know what your missing or want aggressive, do what it takes support email me at dfanale@c21eudan.com
Click here for a video for a Competitive Advantage

Wednesday, January 21, 2009

We have a new President. We have a new feeling in the country. We have a new feeling with the same old frustration and problems we had before January 20, 2009. President Obama calls for all of us to do our part. I, for one, am on board with this directive from our new Commander and Chief.
What will you do?
I will work smarter and harder. As a business owner, I will do whatever it takes, in a responsible and calculated manner to achieve the goals of recovery for the nation and the recovery of the real estate business.
Will I do anything different? Probably not except be more consistent in delivery. Probably not because I and the company have performed our business aggressively and honestly throughout and learned from the mistakes of the past. Probably not simply because my business,
CENTURY 21 Eudan Realty, is a service business that has always looked for the cutting edge in technology to give my people, real estate agents, the competitive advantage, the competitive difference to perform their jobs better and more efficiently.
I and my agents do this with responsible honesty, diligence and positive aggressive actions to be successful.
Our culture at CENTURY 21 Eudan Realty is simple: Do what’s right for the customer, the community and the company by following our 3 point compass:
1- From the clients point of view, are we treating the customer with the utmost respect?
2- From the client’s point of view, am I exceeding the client’s expectations?
3- Is what we are doing, in the best long term interest of our businesses and the company?
As a Broker/Owner of a 3 office real estate company in Bergen County, New Jersey, I support my agents’ efforts in working with their customers. I read this "compass" over and over again to make sure my agent-my customer is being treated properly, efficiently and profitably by our staff.
As, President Obama stated more than once and I reiterate: I will do whatever it takes to be a part of our country’s rejuvenation as well as the ever growing economy of our company. These challenges "will be met."
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